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HUMAN BY WONDERLAND #20
A newsletter about design and creativity, and how they contribute to a better world.
Hello, Friends. Welcome to Edition #20 of HUMAN.
This week we’ve shared part one of our two-part data series about how we use data in our creative process, and why it’s important to include it. We’ve also added our usual favourites from the internet for the past few weeks, and finally, enjoy the micro space designed by the Finnish designer Kristian Talvitie.
[PT:2] Our Data-Driven Approach to Creativity
In HUMAN #19, we shared the first of three posts we’re writing about how we use data as a critical part of our creative process. For Part 2, we’ve dived deeper into the topic and outlined the key considerations that come into play when using data at Wonderland, and what it means for us moving forward.
New research adds a layer of complication to vegetarian eating.
Google Maps now allows businesses to mark themselves as LGBTQ+ owned
Green energy roles are filling up while fossil fuel roles run to empty.
Enough with fossil fuels; we need a green energy revolution.
At long last, the tired recycling symbol has been reimagined.
Want your own Adidas Avatar? OzWorld’s got you covered.
The latest (and greatest?) in battery tech: the Sand Battery.
A new plastic that, when discarded, breaks down to harmless sugars.
Our favourite digital sustainable tools.
Designing for good' actually works: the verdict from charities on the positive impact and value of branding
48 years later and we’re still trying to figure it out
A report was written in 1974 that outlined the consequences of our capitalistic economic system, and the impacts that we would face as a society/civilization/race (call us what you will) if we didn’t change our single-minded ways. Now, nearly 50 years later, not a lot has changed.
It feels like this is a topic that we touch on a lot with HUMAN, the need for change, and the looming consequences if we don’t, but it’s also something we feel strongly about, and want to keep pushing.
As a company, we’re in the process of applying for our B Corp status. We’re cleaning our partner and client list to have a more environmental focus. We’ve launched a Sustainable Digital Design platform and we’ve begun tracking the carbon cost of using our computers every day. And we’re composting in the office (to name a few). We know it’s not enough, given that we’re just one small company in a world of near-endless companies. But we have to do something, and we do it with the goal of setting an example that others follow.
We don’t want to constantly repeat ourselves here. But as we move further into summer (at least here in the North), and people start jetting around the globe, we wanted to put the thought in people’s minds in the hope that when you return from wherever you’ve been exploring, you might do so with a view of shifting focus within your business.
Polestar teams with concept for sustainable travel.
Envisioned as a ‘micro space,’ the project is designed by Kristian Talvitie with the spirit of progress and sustainability. The designer aims to ‘redefine sustainable travel by reducing the need for travel in the first place,’ all while bringing visitors closer to nature.
If you're enjoying HUMAN, feel free to share it with friends and colleagues! We’re always happy to welcome new readers! If we’ve left you wanting more Wonderland, you can check out our latest work here, or follow us on social.
Thanks for reading,